With the PokerStars Network, Flutter has unveiled its new business‑to‑business model. The iconic Red Spade is set to become the host for other poker rooms in the future.
It’s not really a surprise. With Betfair in the UK, FanDuel Poker in the USA, and Sisal and SNAI in Italy, PokerStars has already brought other providers into the PokerStars Network (PSN).
Since yesterday, however, PSN has officially been looking for partners in the B2B sector. Any licensed poker room can now join the PokerStars Network. The advantages are clear: more than 3 million active players across over 130 countries are waiting.
“We’re expanding the PokerStars Network as part of Flutter, bringing the PokerStars standard to more partners and more players worldwide.
Partners gain immediate access to the world’s most recognisable, favoured and trusted brand in poker, driving visibility, strengthening credibility and accelerating go‑to‑market success.
For players, scale matters. A larger shared liquidity pool reduces waiting times, increases game availability and strengthens competition – creating bigger prize pools and more exciting events” according to the PSN website.